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Category: Direct Mail How To's

On July 27, 2012

Make your Direct Mail Stand Out

You can tailor your mailing to exactly match your needs, whether you are looking for a very specific visual impact or trying to deliver a concise message within a specific budget. Some of these options include: Using black and white or four-color printing, or, if you are inserting multiple items into a single envelope, using
On July 27, 2012

5 Ways to Make Direct Mail Work for Your Business

If your company sells to businesses or consumers, direct mail can help increase the return on your advertising budget. Today, media-savvy consumers are skipping past TV commercials and using spam blockers to block out Internet advertisements, leaving many advertisers searching for a better solution.
Direct mail isn’t a new solution, but it has certainly rivals Internet
On July 27, 2012

What is a Lettershop?

While searching for a high volume direct mail company  you may keep seeing the term – Lettershop. Most people don’t know what lettershop services are or what they can do for them. A lettershop is an industry term that usually references a company that prints, organizes and ships large volume mailings. Most letteshops offer additional