Let the lettershop pros at KD guide you through every stage of mailing services production, and save you money on postage, with sophisticated list cleanup and postal presorting for discounts on U.S., Canadian and foreign mail, stamps, direct mail examples and global mailing service. We have a large reference of postal information available which includes the latest rates and regulations. Anywhere in the world, we can ensure your mailing success.

Need someone to print and mail your catalog? One of the most powerful methods of advertising is through the use of a catalog. Research has shown that as many as 165 million people in the United States purchase from catalogs sent to them through the mail and they make over $1.8 billion sales. This does not even include the $100 billion or more that is purchased through business to business catalogs.

Variable Data Printing

The days of mass mailing customers with the same tired message where the only element of personalization is a pre-printed address label are over with the advent of variable data printing. We can show you how to better reach your goals while providing a better product to your customers and even save money.

VDP allows you to make individual pieces designed and tailored for each recipient as easily as you could make a generic postcard.  Variable data printing uses digital printing and special software, allowing you to personalize each piece of a project and maximize the return on your marketing investment.  Variable Data printing can make sure the message conforms to the audience.  Variable data printing enables "mass-customization" of documents via digital print technology, as opposed to the "mass-production" of a single document using traditional printing methods. 

Response rates for marketing campaigns using variable data printing range from double to 15x the response rates of standard printing.  Of course, variable data printing uses computer printers rather than traditional commercial printing presses.  Our digital variable data printing technology is versatile enough to produce any kind of personalized marketing materials, from training manuals and direct mail to custom playing cards and calendar printing. 

Our customer service representatives can show you how to increase your response rates by using variable data printing to personalize your postcard marketing efforts.